I also found out more information on my studio this fall. I knew that it would be sponsored by Nike. Last year, the projects seemed really good. They were to design a shoe for a specific country and sport. There was a lot of research with cultures and such and I think that was really interesting. I'm also in the graphic department and get emails from them. I find in my inbox that the Graphic Dept is looking for students to work with us ID kids on the Nike studio. In the email is the design brief:
"CCS Students work in design teams (3-4 person) to create performance shoe products for any Division 1 college basketball team. Performance needs will be based on specific style of play and/or player position (speed vs. power, etc.) Aesthetic soul and visual code will be inspired by the team dynamics, rituals, geographic location, local culture, team/player history, team goals, etc. The best projects will be rapid prototyped at Nike global headquarters in Beaverton and displayed at Ford Field in Detroit during Final 4 playoffs in Detroit, March 2008."
I'm not a fan of basketball, much less college basketball. I would have much rather done a project about an uncommon sport like curling or fencing or something that doesn't have quite as much coverage. I'm not a fan of any of those high profile sports. I guess I'll have to make the most of it. I suppose once in the profession, I won't be able to get everything that interests me. We'll see how it goes.